Project Snapshot Branding
Overview
During Fall 2020, I joined Project Snapshot. The main goal of this organization is to help high school and college students gain opportunities to connect with mentors and shadow employees working at companies during the 2020 COVID-19 Pandemic.
Project Snapshot Team
As a Graphic Designer, I:
designed weekly graphics (recruitment, webinars, event countdowns, certificates, member spotlights… etc.) for the Marketing and HR Departments.
established a consistent branding for the organization and worked with the UX team to correlate website branding.
aided in internal/external info-graphic materials to help visualize data for the team.
Branding Style Guide
I worked alongside the Marketing team to establish branding guidelines — typography and colors — to maintain consistent branding and mood that evokes approachability, friendliness, and technology.
Programs & Events
To maintain a consistent company identity, I created complementing visual graphics to differentiate separate program departments within Project Snapshot.
